Business · All levels
Put AI to work across your whole business
A three-month programme that takes you from your first prompt to a audited company, a clear brand, a product line, content and a sales funnel.
- 7 modules, 60+ lessons
- 100+ business tasks with AI
- Workbooks for every module
- Weekly group sessions
- Learn on any device
Why AI works best as a system, not a trick
Most owners and managers have already tried a chatbot. They asked it for a post or a letter, got something average, and went back to doing everything by hand. The tool was never the problem. What is missing is a structure: which tasks to hand over, how to phrase them and how to judge the result.
At the same time, the business itself often runs on habit. Goals are vague, the brand is a logo and a name, the product range grew by accident, social media is a chore and the sales process lives in one person's head. Adding AI to a blurred picture only produces blurred output faster.
This programme combines the two sides. You learn to work confidently with AI tools, and you use them straight away to examine your company, define what makes it different and build the marketing and sales that follow from it.
Each step ends with something you can use: a completed audit, a client profile, a product matrix, a two-week content plan, a sales script. By the end you have both the skill and a documented foundation for your business.
What you will be able to do
- Write clear prompts for any business task
Learn how to phrase requests, check the answers and refine them.
- Work with 14 AI tools
Try several tools on your own tasks and keep the ones that fit.
- Audit your company across 8 areas
Review brand, analytics, product, finance, marketing, staff and sales.
- Define your brand idea, mission and values
Turn them into a slogan, a tone of voice and a plan for the team.
- Profile your audience on 22 parameters
Build a client avatar and run customer-development interviews.
- Compare yourself with competitors
Use a SWOT analysis to decide where to stand apart.
- Design a balanced product line
Build a product matrix and mini-funnels for different segments.
- Plan and produce social content with AI
Create posts, visuals, video scripts, newsletters and an AI avatar.
- Structure your sales process
Write a sales script, handle objections and review calls with AI.
- 7
- modules including the preparatory one
- 60+
- lessons
- 100+
- business tasks to solve with AI
- 12
- live group sessions
The idea behind the programme
The course rests on five pillars: the business itself, the way you think about it, AI as a working skill, the limiting beliefs that slow growth, and a supportive circle of curators and fellow learners. Tools alone rarely change results, so the lessons deal with all five.
Every module follows the same pattern. First comes theory: what to put in place and why it matters. Then practice: step-by-step demonstrations of how to do it with AI. Finally a homework task, so you apply the idea to your own company while it is fresh.
The aim is not to make AI a topic you study, but an ordinary tool you reach for, much like a spreadsheet or a calendar.
How the course works
The programme starts with a preparatory module that you can open immediately after payment. It explains what AI is, helps you set up and customise ChatGPT, introduces five other tools and builds a daily habit of using them for routine tasks. Many learners notice the time savings on everyday work before the main part even begins.
The main part runs for about three months and consists of six modules in recorded video lessons. You can follow it in your own time, in short blocks, on a laptop, tablet or phone. A computer or tablet is more comfortable for the hands-on work with spreadsheets and AI tools.
Alongside the lessons there are weekly group sessions with questions and answers and work on limiting beliefs, a curator who checks your homework and measures your progress, and a closed chat where participants exchange experience. Homework is done in workbook tables that remain yours when the course ends.
The programme
One preparatory module and six working modules, from first prompts to a finished sales funnel.
1Preparation — Getting started with AIUnderstand the tools, set them up and build the habit of using them.7 lessons
- What AI is and which kinds of neural networks exist
- Registering and customising ChatGPT
- Which business tasks AI can handle
- Trying five AI tools on your own tasks
- Writing professional prompts
- Goal setting with the S.M.A.R.T. method and building habits
2Module 1 — StartTake stock of where the company and you stand today and set goals.4 lessons
- Auditing the company across 8 areas
- Finding weak spots and growth points
- Prioritising tasks and describing the ideal future
- Building a life balance wheel with AI and writing personal goals
3Module 2 — BrandingShape a brand that clients trust and employees believe in.7 lessons
- Creating a big idea, mission and slogan
- Formulating your business values
- Analysing the values of your employees
- Planning how to introduce new values in the company
- Learning from real brand cases
4Module 3 — Market analysisLearn who your buyers are and how you differ from competitors.6 lessons
- Turning information into a working tool
- Analysing your audience on 22 parameters and building a client avatar
- Preparing and running customer-development interviews
- Analysing three competitors
- Setting up a partner programme
- Strengthening your position with a SWOT analysis
5Module 4 — StrategyBuild a product line that raises conversion and average order value.8 lessons
- Product line strategy and the product matrix
- Mapping the customer journey
- Defining tone of voice and your niche
- Building six mini-funnels for different audience segments
- Writing product descriptions around pains and objections
- Unit economics and growing profit without growing losses
6Module 5 — MarketingMake content a steady, manageable routine supported by AI.17 lessons
- Working with resistance to posting
- Setting up social profiles and defining content rubrics
- Writing a 14-day content plan and selling posts
- Storytelling basics and email sequences
- Creating visuals, presentations and landing page concepts with AI
- Scripting, directing and producing video with an AI avatar
7Module 6 — SalesDescribe, test and improve how your company sells.16 lessons
- Sales basics: channels, funnels and conversion
- Auditing your sales team and classifying clients
- Decomposing sales and building a funnel and plan
- Designing the structure of an ideal sales department
- Writing a sales script with objection handling
- Reviewing calls and quality control with AI
What you get
- A preparatory module
Opens right after payment so you can start using AI at once.
- Main programme of 60+ video lessons
Seven modules from branding and analysis to marketing and sales.
- More than 100 business tasks
Covering marketing, analysis, sales, strategy and product.
- Workbooks for every module
Homework is completed in tables that you keep afterwards.
- Weekly live sessions
Group calls with answers to questions and work on limiting beliefs.
- Curator feedback
Homework checks and regular measurement of your progress.
- A closed participant chat
Share experience with other learners.
- Learning on any device
Laptop, computer, tablet or phone.
Is this course for you?
This course is for you if…
- Business owners who want to grow with AI and a clearer structure
- Managers who want to cut routine work and raise team productivity
- Experts, freelancers and consultants who want to produce large tasks faster
- Employees who will take the course together with their manager
- Beginners with AI: the lessons start from the basics
Probably not a fit if…
- People looking for a quick, effortless fix without doing homework
- Anyone who only wants a list of tools and no work on their own business
- Learners who cannot spend any regular time on the lessons and tasks
- Those expecting one-to-one consulting as the main part of the programme
After the course
You will use AI confidently for everyday work: you know how to word a task, delegate it to a tool and judge whether the result is good enough. Routine jobs that used to take an afternoon become a matter of minutes.
Your company will be documented in a way it probably was not before. You will have an audit, clear goals, a brand foundation with mission and values, a client avatar, a competitor analysis and a defined product line.
You will also have working marketing and sales materials: a content plan, sample posts and visuals, a newsletter sequence, a video script, a sales funnel and a script. Results depend on how thoroughly you apply the tasks, but you will leave with a clear plan and the tools to carry it out.
Questions before you buy
How much time do I need each week?
The lessons are split into short blocks, so you can fit them around your work. Plan a few hours a week for lessons and homework; you set the pace yourself.
Do I need any prior knowledge?
No. The preparatory module explains AI in plain language and walks you through setting up the tools. The programme suits beginners as well as established businesses.
I am new to business. Will the course still help?
Yes. If you are starting from scratch, you will first lay the foundation, and the path may take a little longer than for an existing company.
Can I use it if I have no employees, or a large team?
Yes to both. Without staff, you learn to automate many routine tasks. With a team, you learn how to introduce AI so that processes become more efficient.
How does access work after payment?
You receive access to the preparatory module right after payment and the main programme follows. The order page shows how long your access lasts.
What format are the lessons?
The main programme is recorded video lessons with workbooks, plus weekly live group sessions. You can study on a computer, tablet or phone, though a larger screen is easier for the practical tasks.
Does the material stay available?
Lessons stay open for the access period shown at checkout. The workbook tables you fill in remain yours after the course ends.
Can I study on my phone?
Yes, the platform works on smartphones. For spreadsheets and AI tools, a laptop or tablet is more convenient.
What is the refund policy?
You can request a full refund within 14 days of purchase if the course is not what you expected.
Start with your first prompt today
Open the preparatory module right after payment and begin building your AI-supported business system.